If you want your website to be noticed by search engines then you need to create powerful backlinks connecting your site to another high authoritative website. There is no secret mantra for creating backlinks, it’s a repetitive process where you need to find the website to acquire links from.
Not all backlinks can be treated equally. Some backlinks are really good and some harm the site. Try to get idle backlinks that increase your ranking in search engines.
When it comes to backlinks creation, two major focus points should be:
Quality over quantity
It’s not about the number of backlinks you create, it’s about the quality of the backlinks. And this is not just a myth – Matt Curtis from Google has said this many times in his presentations. Being a Google employee he knows how a search engine works and its mechanism behind it.
What makes a quality backlink?
An easy way to tell is the Domain Authority of the link. Link having domain authority of 80 or above can be categorized as best quality links, whereas links below the authority of 10 have not much power.
And remember that that domain authority is logarithmic. This means that every Page Rate increases ten times the value. Domain authority of 60 costs 10 times more than the DA 10 website. So if you are creating backlinks by creating guest posts then prefer the site having high DA.
Getting high DA backlinks will be very difficult to get. But think of it this way. You can spend days creating 20 low-quality backlinks on DA 10 sites, or you can spend the same days creating one quality backlink on the DA 50 website. You spend the same amount of time, but a DA 50 backlink will be more fruitful
Anchor text in Backlinks
Search engines use anchor text to determine what a backlink is about. So when you get a backlink try to make sure the link uses your keyword in the anchor text. Instead of a backlink showing your domain name you want to show your keywords.
Search engines track the keywords used to link to your website – one of the main methods they use to find out what your website is about. When people search using your keywords, you have a better chance of ranking when your keywords are extensively being used in backlinks.
Undoubtedly, backlinks are important for keyword ranking, getting quality links is not possible until you have the best knowledge of it. Getting link building services is an easy way to earn some great backlinks without the hassle to find and connect with sites on your own. No SEO plans will be successful for a website until it holds a standard level of good backlinks.